Privacy Policy

UPDATED: May 15, 2015

Rock World USA, LLC (“Rock World”) produces the Rock in Rio USA music festival (the “Event”) and owns and operates the Site located at, as well as affiliated domains such as the Rock in Rio Access Management System (collectively, the “Site”). Thank you for your interest in and support of the Event and the Site. Your privacy is important to Rock World.

This Privacy Policy outlines the types of Personally Identifiable Information (as defined below) that we gather while you are visiting the Site, as well as ways in which we process and disseminate such Personally Identifiable Information. This Privacy Policy does not pertain to information collected by third parties.  Rock World cannot and does not assume responsibility for the policies, practices and actions of such third parties. You may use much of the Site without providing any Personally Identifiable Information to Rock World.

In collecting information, Rock World′s primary goal is to provide and improve its products and services. This Privacy Policy applies to all information collected or submitted on the Site. This Site is not directed at children under the age of 13 and children under the age of 13 are not knowingly permitted to submit personal information on the Site.

This Policy describes, amongst other things, the following:
-          What Personally Identifiable Information Rock World collects.
-          What Personally Identifiable Information third parties receive from or collect through the Site.
-          How Rock World and its business partners use such Personally Identifiable Information.
-          What choices are available to users regarding collection, use and distribution of Personally Identifiable Information.
-          With whom Rock World may share Personally Identifiable Information.
-          What types of security procedures are in place to protect the loss, misuse or alteration of information under Rock World control.
-          How users can correct any inaccuracies in the information.
-          What laws govern this Privacy Policy

If users have questions or concerns regarding this statement, they should contact Rock World by sending us an email to


Rock World gathers two basic types of information through the Site: “Personally Identifiable Information” (or “PII”) and “Non-Personally Identifiable Information” (or “Non-PII”). PII is information that identifies or can identify you as an individual (such as residential address, telephone number, or billing information) and Non-PII is aggregated information, demographic information, IP addresses and any other information that does not reveal your specific identity.

a. Non-Personally Identifiable Information. When you visit and interact with the Site, Rock World and third parties with whom Rock World has contracted to provide services to Rock World may collect Non-PII (for example, a catalog of the Site pages you visit). Non-PII is anonymous and does not identify you personally. Non-PII is generally collected through the Site from four different sources: Internet protocol addresses and web logs; cookies; pixel tags and other similar technologies; and other Non-PII that you voluntarily provide (as explained below).

i. IP Protocol Addresses and Web Logs. This Site's web servers automatically collect the Internet Protocol (IP) addresses and log files of visitors. Your IP address is an identifying number that is automatically assigned to your computer by your Internet Service Provider (ISP). This number is identified and logged automatically in our server log files whenever you visit the Site, along with the time(s) of your visit(s) and the page(s) that you visited. This information is collected in an aggregate form only and does not contain any PII. We use your IP address, and the IP addresses of all users, for purposes such as calculating Site usage levels, helping diagnose problems with the Site's servers, and administering the Site. Collecting IP addresses is standard practice on the Internet and is done automatically by many websites.

ii. Cookies. We and our service providers may use a standard technology called a “cookie” to collect information about how you use the Site. Cookies reside on your computer and help the Site recognize your computer's browser as a previous visitor. On occasion our Site may also set a “session cookie” which helps us administer the Site. The session cookie expires when you close your browser and does not retain any information about you after it expires. If you do not want information collected through the use of cookies, you should be able to modify your browser preference to provide you with choices relating to cookies. For example, if you use a standard browser, you should have the choice to accept all cookies, to be notified when a cookie is set or to reject all cookies. If you choose to reject cookies, you may be unable to use certain Site services (e.g., those services that require you to log on to the Site in order to participate).

iii. Pixel Tags. We and our service providers may also use so-called “pixel tags,” “web beacons,” “clear GIFs” or similar means (collectively, “Pixel Tags”) in connection with some Site pages and HTML-formatted email messages to, among other things, compile aggregate statistics about Site usage and response rates. A Pixel Tag is an electronic image, often a single pixel (1x1), that is ordinarily not visible to Site visitors and may be associated with cookies on the visitors’ hard drives. Pixel Tags do not contain any PII and allow us to count users who have visited certain pages of the Site, to deliver branded services, and to help determine the effectiveness of promotional or advertising campaigns. When used in HTML-formatted email messages, Pixel Tags can tell the sender whether and when an email has been opened.

iv. Information You Voluntarily Provide. We may also collect certain information (e.g., your geographic location, your music genre preferences etc.) when you voluntarily provide such information to us. Additionally, we may aggregate PII in a manner such that the end-product does not personally identify you or any other user of the Site. Such aggregate information is considered Non-PII for purposes of this Policy.

b. Personally Identifiable Information. You may use many features of this Site without providing any PII. However, in order to take advantage of particular opportunities made available through the Site, including, for example, any sweepstakes, contests or promotions (the “Promotions”), we may require that you furnish PII to us such as: your name, postal address, telephone number, fax number, email address, age, gender, date of birth, credit card number or other payment account number, social security number, passport number, and/or Tax ID number.  The information requested will depend on the particular opportunity or use of the site.  Please keep in mind that you may also be providing PII when you submit comments or provide PII through public areas of the Site. We collect PII from you through the Site only when you voluntarily provide it. If you are a registered user of our Site, we may retain your information as long as you maintain your registered status.



a. Non-Personally Identifiable Information. Because Non-PII does not personally identify you, Rock World may use such information for any purpose. For example, Rock World may use Non-PII to measure the number of visits, average time spent on the Site and pages viewed as well as to diagnose problems with our servers and to administer the Site. Rock World may then use this information to analyze and improve the features and functionality of this Site. Rock World may use non-PII information about you and other Site visitors on an aggregate basis to sell and deliver advertising, promotions and content that we believe will be of interest to you.

In addition, we reserve the right to share such Non-PII, which does not personally identify you, with third parties, for any purpose. For example, we may share information with advertisers or other third parties that are not affiliated with Rock World on an aggregate or other basis that does not disclose any of your PII.

In some instances, we may combine Non-PII with PII (such as embedding email addresses in cookies). If we do combine any Non-PII with PII, the combined information will be treated as PII as long as it is so combined. This “combined” PII is not shared with third parties, except as described in this Policy.

b. Personally Identifiable Information

i. Site. We may use PII you give us to better tailor your website experience to your interests, and to show you content in which you may be interested and to display the content according to your preferences. In addition, if you register on the Site or sign up to receive Rock World emails, Rock World may also share your PII internally or with Rock World’s members, sponsors, affiliates, and partners (the “Rock World Affiliated Parties”). As applicable, PII may also be used in connection with approving partners for the Event, communicating with Event partners and staff, and to facilitate the credentialing process for the Event. Rock World restricts access to your PII to those employees who need to know that information to provide information to you or to administer the Site. Please note that such sharing may involve the collection use, storage, or disclosure of PII outside the United States of America.

ii. Communications. If you choose to opt-in, we may use your PII to send you information about Rock World and its services as well as promotional material on behalf of some of our partners. If at any time you change your mind and prefer to no longer receive such marketing communications from us, please see the “Opt-Out Policy” section below.

iii. Administrative Matters. Rock World reserves the right to contact you in the event of a change in the Site's Terms of Use and/or this Privacy Policy, or to notify you of other administrative matters in connection with the Site (e.g., contacting you to facilitate, complete or confirm a transaction). Because this information may be important to your use of the Site, you may not opt-out of receiving such communications.

iv. Fulfillment of Requests.  Rock World may use your PII to fulfill the purpose for which such PII was provided (e.g., to confirm your registration or fulfill your purchase).

v. Facilitation of Transactions. Please note that, at times, forms on the Site may be pre-populated with your PII in order to facilitate a transaction between you and Rock World.

vi. Product Sales. Rock World may offer products and services on the Site.  When you make a purchase through the Site, we may collect your credit card number or other payment account number (for example, your PayPal account number), billing address and other information related to such purchase (collectively, “Payment Information”) from you. We will use the Payment Information that you provide to bill you for your purchase and to fulfill your purchase. By providing your Payment Information, you are authorizing us to give that information to third parties as necessary to confirm and fulfill your order. We will retain your Payment Information for a length of time reasonably necessary to process any future transactions related to your purchases, including refunds and charge backs.

vii. Share this with a Friend. The Site may allow you to forward certain items posted on Site or links to Site features by email, social media or similar services to other parties who you believe may be interested. If you wish to use this feature, you may provide us with such other party’s email address, screen name or other contact details so that we can facilitate your sending of such message to such other party. To do so, any PII you provide in connection with sending such other party the message, such as your name and your email address, screen name or other identifying information, will be disclosed to such other party. While the recipient's email address, screen names or other identifying information may be retained in our log files, we do not knowingly share it with third parties and we do not use this PII for any purpose except to send this message (unless the recipient has already consented to such use of his/her PII).

Rock World may engage a third party to perform functions on Rock World′s behalf, such as sending newsletters, sending requested postal mail and e-mail and SMS communications, analyzing and processing data, and providing customer service. Rock World requires that these parties agree to use such information in a confidential manner and in compliance with this Privacy Policy and any other appropriate confidentiality and security measures. These third parties may have access to PII needed to perform their functions, but Rock World will not authorize them to use it for other purposes. For more information on third parties please see Section 6: Transfer of Information to Third Parties.


From time-to-time the Site may request information from users via Promotions. Participation in these Promotions is completely voluntary. The requested information typically includes contact information (such as name and shipping address), and demographic information (such as zip code). Contact information may be shared with the contest or survey sponsors and may be used to notify the winners and award prizes. Additional PII may be required from winners before prizes can be distributed. The terms of a contest may provide, among other things, that the identities of the contest winners may be made public. We may use an intermediary to conduct these Promotions, and they may use PII for a secondary purpose.


a. Rock World’s Communications.

When you supply Rock World with PII, from time-to-time, in Rock World's discretion, you may be asked to indicate whether you are interested in receiving information from us about special offers in connection with the Site, Rock World and/or our advertisers and partners. If you do choose to opt-in to receive such communications, we may, from time to time, send you marketing communications. If at any time you change your mind and no longer wish to receive marketing communications from us, you may opt-out of such marketing communications by:

i. Using the link provided in our newsletters or commercial email messages to opt-out of receiving further marketing communications from us; or

ii. E-mailing us at

If you decide to contact Rock World opt out of receiving further communications, Rock World will implement this change in a reasonable time frame.

b.  Affiliate and Third Party Communications.

From time-to-time in Rock World's discretion, you may be provided with the opportunity to opt-in to receive offers directly from Rock World, our affiliates and/or from third parties. If you do choose to accept any such offer(s), any PII provided to Rock World for such purposes may be shared with Rock World’s affiliates and such third-party partner(s), to allow our affiliates and/or such third parties to provide you with such offers.  Please note that if you opt-out as described above, we will not be able to remove your PII from the databases of affiliates or third parties with which we have already shared your PII, therefore you must contact such affiliates or third parties directly in order to opt-out of further marketing communications made directly from them or utilize the opt-out mechanisms set forth in their respective privacy policies or marketing messages.

On rare occasions it is necessary to send out a strictly service-related announcement. For instance, if our service is temporarily suspended for maintenance we might send users an email. Generally, users may not opt out of these communications, though they can deactivate their account. These communications are not promotional in nature.


Rock World may engage a third party to perform functions on Rock World′s behalf, such as sending newsletters, sending requested postal mail and e-mail and SMS communications, analyzing and processing data, and providing customer service. Rock World requires that these parties agree to use such information in a confidential manner and in compliance with this Privacy Policy and any other appropriate confidentiality and security measures. These third parties may have access to PII needed to perform their functions, but Rock World will not authorize them to use it for other purposes. Rock World will apply the Opt-Out policies discussed above in the event we propose to disclose your information to a third party.

Rock World does not disclose PII to third parties, except when one or more of the following conditions is true:

a. Rock World has the individual’s permission to make the disclosure;

b. The disclosure is permitted by law or professional standards;

c. The disclosure is reasonably related to the sale or other disposition of all or part of Rock World′s business or assets or in connection with a corporate merger, consolidation, or other corporate reorganization;

d. The PII to be disclosed is publicly available;

e. The party to whom the disclosure is made controls, is controlled by, or is under common control with Rock World;

f. The disclosure is reasonably necessary for the establishment or maintenance of legal claims;

g. The disclosure is to persons or entities for whom Rock World is providing or receiving services, provided the disclosure is consistent with the purpose for which the PII was obtained;

h. Rock World may share with third parties certain aggregated non-PII, but such information will not identify you individually;

i. Rock World may share PII when legally required to do so or at the request of governmental authorities conducting an investigation; or

j. Rock World may share your PII with a third party if you have consented to receive information from that third party through registration from a co-branded version of the Rock World service operated with a third party or through a communication or promotional program of a third party that is enabled by the Rock World service. Such third parties will handle, store, retain and access such user information in accordance with the terms and conditions of their agreements with you, if any, as well as their own privacy policies. It is your responsibility to carefully review such agreements and privacy policies. You acknowledge that Rock World shall have no liability to you for sharing of such information to such third parties and Rock World disclaims any and all liability relating thereto.


The security of your PII is important to Rock World and we follow generally accepted industry standards to protect it. Rock World uses data security systems to encrypt your personal and financial information to reduce the risk that your information will be obtained by unauthorized persons. When you submit sensitive information via the Site, your information is protected both online and off-line. For example, Rock World uses encryption software in the transmission of your sensitive PII between your system and ours, and we

use firewalls to help prevent unauthorized persons from gaining access to your PII.

In addition, only authorized employees and independent contractors are permitted to access PII, and they may do so only for permitted business functions. Employees and independent contractors are kept up-to-date on our security and privacy practices, and the servers that store PII are in a secure environment. Rock World wants you to feel confident using the Site. However, no method of transmission over the Internet, or method of electronic storage, can be completely secure. Therefore, although we take steps to secure your information, we cannot guarantee its absolute security.

E-mails and other information you send to us is not encrypted and cannot be considered a secure means of transmitting sensitive information. Rock World will never ask you to submit your financial data such as your credit card account numbers, via e-mail. You should be aware of the limitations of security, authentication, encryption, and privacy measures used in connection with the Internet and that any information you transmit through the Site may be damaged, corrupted, “sniffed” and/or accessed by another person without your permission.

If you suspect your identity has been compromised in any way, please contact Rock World immediately at


As a convenience to you, Rock World may provide links to third-party Sites that are not owned or controlled by Rock World from within Rock World’s Site or Rock World′s products or services. Rock World is not responsible for the privacy practices or content of these third-party sites. We encourage our users to be aware when they leave our Site and to read the privacy statements of each and every Site that collects personally identifiable information. This privacy statement applies solely to information collected by this Site and other Rock World owned sites.


Rock World reserves the right, at its discretion, to change, modify, add, or remove provisions of this Privacy Policy. Any changes to this Privacy Policy will be posted here, and we encourage you to check back from time to time to ensure continuing familiarity with the most current version of our Privacy Policy. You can determine whether the Privacy Policy has been revised since your previous visit to the Site by referring to the “Last Updated” legend at the top of this page. Please read this Privacy Policy carefully. Your use of this Site constitutes your acceptance to be bound by this Privacy Policy without limitation, qualification or change. If at any time you do not accept all the terms and conditions contained herein, you must immediately discontinue use of this Site.


In the event Rock World goes through a business transition, such as a merger, acquisition, or sale of a portion of its assets, users’ PII will, in most instances, be part of the assets transferred.


In addition to our general guidelines stated in this Privacy Policy, Rock World recognizes the need to provide additional privacy protections for children under the age of 13. The Children’s Online Privacy Protection Act (“COPPA”) requires that we inform parents and legal guardians about how we collect, use, and disclose personal information from children under the age of 13.


How do we notify and obtain permission from a parent or any child under the age of thirteen for the collection of information from their kids?

If Rock World receives actual knowledge that the site is being used by a child under the age of 13, Rock World will obtain Parental Consent before collecting, using, or disclosing the child’s personal information. We obtain parental or guardian consent to collect information from a child under the age of 13 through the following process:

A parent may email us at to provide consent provided the email contains a digital signature, or other digital certificate that uses public key technology. Please put “Parental Consent for Child’s Personal Information” in the subject line of the email.

If parental or guardian permission is provided how do we disclose personal information collected from a child?

The collection and use of personal information collected from children will be disclosed and used in the same ways described above in this Policy.

Do we ever disclose your personal information that we collect from children to third parties?

Our intention is not to disclose your information other than to our own employees and third party contractors who are bound by agreement with us to maintain the confidentiality of such information and who need the information in order for us to use the information as stated in this policy.

Before allowing a child to use a service of on our Site that might result in the public disclosure of the child’s information to third parties on the internet, we require a high level of verification to confirm that the parent has given permission for the child’s participation in such services. We may require a parent to provide us with credit card information, speak to a trained telephone operator, or return by postal mail or fax a signed consent form. Parents have the option not to consent to the disclosure of their child’s contact information to third parties.

Do we require any other information other than what we need in order for a child to participate?

No, we only require the minimum necessary.

May parents review the personal information we collect on that parent’s child, require us to delete the information from our records and/or correct the information and, if so, how?

Yes. Parents may review such information by emailing a request to Rock World at The parent or guardian, after receiving such information from us, may have it deleted and/or refuse to allow further collection by sending us an email at


Rock World strives to comply with the privacy laws and regulations of the United States of America.  Rock World makes no representation that this Site is governed by or operated in accordance with the laws of other nations, or that the Site or any part thereof is appropriate or available for use in any particular jurisdiction. Those who choose to access the Site do so on their own initiative and at their own risk, and are responsible for complying with all local laws, rules and regulations. By using this Site, visitors from outside of the United States of America acknowledge this Site is subject to the laws and regulations of the United States of America, and waive any claims that may arise under their own national laws.


If you become aware that personal information Rock World maintains about you is inaccurate, or if you would like to update or review your personal information, you may contact Rock World by using the contact information below. If you have any questions or comments regarding this Privacy Policy or Rock World′s information collection practices, please contact us by sending an email to